IT strategist to lead circular economy business forum

A leading computer science expert is to head up the Circular Economy 100, a network of 100 global companies committed to developing and implementing circular economy initiatives.

Ellen MacArthur Foundation (EMF), who established the CE100 earlier this month, has now appointed Andrew Morlet to lead on it. Morlet joins EMF from his role as global managing director of Accenture’s IT strategy consulting practice, based in North America.

With over 25 years experience in corporate, business unit and IT strategy, Morlet’s numerous leadership roles have driven growth and accountability at country, regional and global practice levels.

According to EMF chief executive Jamie Butterworth, Morlet was chosen for his extensive experience in business and valued leadership for some of the world’s most reputable consultancies.

“As the driving force behind our new CE100 programme, his commitment to building regenerative business models with some of the world’s leading companies will be a major asset,” he said.

The CE100 programme recently announced it’s first 20 members including The Coca-Cola Company, IKEA Group, Marks & Spencers, Morrisons. WRAP, Desso and Ricoh.

Its remit will be to provide executive education on key themes and emerging trends, share knowledge and new learnings, and identify and develop solutions to common challenges.

The objective is that by 2015, participating companies will have triggered circular initiatives that will result in an aggregated economic benefit of $10bn for the businesses involved.

In addition to working with some of the world’s biggest businesses, the programme will include a parallel group of ’emerging innovators’ in the form of new tech businesses believed to hold the key to unlocking innovation barriers to circular progress.

Maxine Perella

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