Talking plastics and behaviour change with Michelle Norman, Brendan Rouse & Marcel Arsand

edie's Mission Possible sofa chat show returns for 2019. In the fourth episode, edie discusses resource efficiency with Michelle Norman, corporate affairs and sustainability director at Lucozade Ribena Suntory, Marcel Arsand, chairman at Can Makers and Brendan Rouse, sustainability manager at Landsec.

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Broadcast live from edie Live 2019 in Birmingham, the Mission Possible sofa interviews offer up an array of the energy and sustainability industry’s leading lights to delve deep into some of the hottest industry topics – from onsite solutions and low-carbon vehicles through to green policy and the circular economy. 

The latest episode sees content director Luke Nicholls discuss how corporates can implement effective behaviour change techniques that engage staff on key sustainability issues. Experts speakers from Lucozade and the Can Makers discuss how to engage with the ongoing plastics crisis, while Landsec’s Rouse offers insight on how staff engagement and behaviour change can complement a company’s existing energy management strategy.

Previous episodes

In the first episode of this series, edie discusses clean growth with Ben Golding, director of energy efficiency - Department for Business, Energy and Industrial Strategy (BEIS), Make UK's senior energy, climate and environment policy advisor Frank Aaskov and AECOM's director of strategic advisory Shamit Gaiger. WATCH HERE.

In the second episode, edie’s content editor Matt Mace discusses the ongoing plastics crisis with Sky’s Fiona Ball and the BBC’s Lucy Siegle. WATCH HERE.

The third episode sees edie discusses net-zero with Julia Barrett, director of sustainability, Re-Thinking at Willmott Dixon and Simon Graham, head of innovation at De Courcy Alexander. WATCH HERE.

edie staff



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