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The research warns that agriculture is lagging behind, with just 0.1% of its annual $8trn going into circular initiatives

Circular economy attracting $1.3trn in annual investments, but dwarfed by linear spending models

Governments, investors and corporates collectively funnel more than $1.3trn annually into circular economy initiatives, but this is just a fraction of the money that is currently spent on linear methods of consumption and resource use.

Registrants can still access recordings of all three sessions.

Available to watch on-demand: edie's Circular Economy Inspiration sessions

Experts from the Ellen MacArthur Foundation, Ikea, Innovate UK and The Body Shop took part in The Circular Economy Inspiration Sessions - an afternoon of live, interactive presentations and discussions on Thursday 25 March.

The week will provide edie readers with an array on insight as to how to embrace the circular economy

Circular Economy Week: edie kicks off week of zero-waste themed content and events

Running from 22-26 March, edie's Circular Economy Week includes exclusive interviews, podcasts, reports, webinars and in-depth feature articles - all dedicated to embracing closed-loop models.

Mondelez expects to deliver a 10,000-tonne reduction in plastic use as a result of the new commitment

Mondelez and PepsiCo set new plastic pledges following non-profit discussions

Two of the world's largest users of plastics, Mondelez International and PepsiCo have agreed to set new reduction targets following intensive discussions with the As You Sow non-profit.

Circular models involve designing out waste and pollution and keeping products and materials in use 

Survey: Circular economy businesses outperform those that take, make and dispose

Companies using circular economy models like refill, resale and repair generate have seen sharper revenue upticks than their traditional competitors, new market research has found.

Amazon's new 'green' HQ and Denmark's wind energy island: The sustainability success stories of the week

As part of our Mission Possible campaign, edie brings you this weekly round-up of five of the best sustainability success stories of the week from across the globe.

According to think-tank Circle Economy, less than 9% of the 100 billion tonnes of virgin raw materials extracted each year are reused or recycled 

Governments urged to accelerate circular economy transition through green recovery plans

As nations continue to deliver their strategies for the economic recovery from Covid-19, they must better embed measures to improve resource efficiency, recycling, reuse and nature restoration, according to a major new policy briefing.

Plans are also in place for the packaging to be rolled out across other brands next year

Nestlé reduces plastic from cereal packaging and rolls out paper Smarties packs worldwide

Well-known cereal brands including Cheerios, Shreddies and Shredded Wheat are set to reduce the amount of plastic used in packaging by more than 600 tonnes annually, while Nestlé's Smarties brand is also switching to recyclable paper packaging worldwide.

The bottle launch aligns with the broader sustainability strategies of Pernod Ricard, which has moved forward a target to eliminate single-use plastics from point of sales by 2021

Beefeater removes plastic from new bottle range

Beefeater has launched a new 100% recyclable bottle, featuring paper labels and an aluminium cap that will be rolled out globally across its range of gins this month.

As well as Ferrero Rocher, Ferrero owns brands like Kinder and Nutella

Ferrero unveils fresh commitments to sustainable packaging ahead of Christmas

After being criticised by green groups last year for producing heavy and hard-to-recycle plastic packaging, Fererro has joined new industry commitments aimed at reducing plastic use and improving recyclability.

Pact members range from manufacturers and brands to retailers and waste management firms

WRAP: UK's biggest businesses have cut unnecessary plastic packaging by 40%

Businesses signed up to WRAP's UK Plastics Pact, which is supported by the likes of Unilever, Nestle and PepsiCo, collectively produced 40% fewer non-recyclable and unnecessary pieces of plastic packaging this year than in 2018.

Plastic promises and the crisis of corporate accountability

The top 10 plastic polluters that we analysed have a joint plastic footprint of almost 10 million tonnes a year - the equivalent of 30-times the weight of the Empire State Building. Last week we sent them open letters asking them to publicly support legislation and finally take meaningful action to tackle the plastic crisis they are complicit in creating.

Big businesses are opting for paper-based or lightweight packaging over reusables, the report reveals

Ellen MacArthur Foundation: Refillable packaging still accounts for just 2% of the market

Despite a swathe of successful pilot projects for plastic-free, refillable products, just 2% of the products sold by the world's biggest consumer goods firms this year came in reusable packaging.

The Google Nest Thermostats (pictured) now contain 75% recycled plastics.

Google launches phones and thermostats with recycled plastics

Google has achieved one of its plastics targets ahead of schedule, revealing that all new Pixel phones and Nest thermostats include recycled content.

London can lead the UK's net-zero ambition as a world beating sustainable city

Boris Johnson's party conference address confirmed an already established belief that the green economy is no longer a fringe idea but is ripe for centre stage. The government is wholeheartedly committing to our net-zero targets - and is now detailing the tangible measures that can make this a reality.

More than 400 million metric tons of plastic are produced globally every year

Electrolux debuts vacuum cleaner made from 100% recycled plastics

Electrolux has unveiled the first product range as part of a new "circular initiative" with Stena Recycling, a new vacuum cleaner made from 100% post-consumer recycled plastics and reused materials.

Pictured: Ikea's Greenwich store

Ikea unveils national buy-back scheme for used furniture in drive to become 'fully circular'

Ikea will start buying back customers' used furniture at stores across the UK and Ireland next month, in an effort to discourage "excessive consumption" and become a "fully circular" business by 2030.

The fund will expand to cover mining and extractives in the coming years

Blackrock's circular economy fund has raised $900m in its first year

BlackRock has revealed that its investment fund dedicated to accelerating the global development of a circular economy has raised more than $900m in its first year, growing from just $20m of seed funding from the asset management giant itself.

Iceland has today published its own plastic footprint, which totals 32,000 tonnes across its UK and international operations

Iceland joins campaigners to call for better corporate reporting on plastics

Retailer Iceland had today (16 September) joined forces with Friends of the Earth, Greenpeace, A Plastic Planet and Surfers Against Sewage in calling for corporates to better disclose their plastics consumption.

Over the past seven days at least, it seems the businesses are refocusing on plans to reduce single-use plastics that took up much of corporate CSR efforts between 2018 and 2020

Flurry of corporate plastic announcements hints at a new normal for the circular economy

In what has been a bumper week for news stories on single-use plastics, edie explores how corporates are forging ahead with new collection and take-back schemes for recyclable packaging that had been delayed by the coronavirus pandemic.

The report is supported by companies representing more than $18trn in assets under management

Banking and finance giants issue support for circular economy investment

More than 30 chief executives from some of the world's largest banks and asset managers, including BlackRock, Barclays, Lloyds, ING and the European Investment Bank, have backed new research from the Ellen MacArthur Foundation (EMF) highlighting how green finance can spur the circular economy.

AIM, the European Brands Association, has gathered more than 85 companies to join the HolyGrail 2.0 project 

HolyGrail 2.0: Major brands sign up to explore digital watermarks to improve packaging recycling

More than 80 major European brands, including P&G, PepsiCo and Mondi will collaborate to explore the feasibility of using "digital watermarks" to improve the sorting of recyclable packaging across the European Union (EU), as part of the HolyGrail 2.0 project spearheaded by the Ellen MacArthur Foundation.

Lego sells products in some 130 countries

Lego becomes Ellen MacArthur Foundation member in bid to spur circular economy progress

Toymaker the Lego Group has joined the Ellen MacArthur Foundation for a three-year period, as part of its efforts to increase product reuse and recycling.

The new Pact builds on similar initiatives in the UK, Chile, France, the Netherlands, Portugal and South Africa

Ellen MacArthur Foundation launches Plastics Pact in US, supported by 60 major signatories

Mars, Unilever and Kimberly-Clark are among the 60+ organisations to have committed to the new US version of the Ellen MacArthur Foundation's Plastics Pact, which aims to create a fully circular economy for plastics.

The webinar is free to watch

How can businesses accelerate circular economy progress beyond Covid-19?

Earth Overshoot Day - the date at which humanity has used all available natural resources for the year - came almost a month later in 2020, largely as a result of Covid-19. But how can companies innovate and actuate to deliver lasting, holistic reductions in their environmental impact going forward?

The 'Sustainability Innovators' mindset

What is the right mindset for sustainability innovation? This blog introduces four characteristics to help innovators adopt the right mentality and approach for a sustainable future.

Current commitments would only affect 7% of annual plastic production by 2040, the report warns

Amount of plastics in oceans will quadruple by 2040, major new research finds

The world's plastic pollution problem is vastly outpacing efforts to stop it, meaning that the volume of plastics in oceans globally will be four times higher in 2040 than in 2016, new research backed by the Ellen MacArthur Foundation has concluded.





Each of these success stories exemplifies how businesses are ramping up ambitions and actions in all areas of sustainable development 

Royal Mail's electric vans and Kering's biodiversity drive: The sustainability success stories of the week

As part of our Mission Possible campaign, edie brings you this weekly round-up of five of the best sustainability success stories of the week from across the globe.

Solar panel installation, Tetra Pak site. Image: Tetra Pak

Tetra Pak targets net-zero value chain by 2050

Packaging firm Tetra Pak has today (11 June) committed to reaching net-zero greenhouse gas (GHG) emissions across its operations by 2030, with a longer-term target to achieve a net-zero emissions value chain by 2050.

The partnership will build on Ikea’s efforts to embrace the circular economy to date.

Ikea launches circular economy strategic partnership with Ellen MacArthur Foundation

Ikea is building on a commitment to becoming a fully circular business by 2030 by announcing a new strategic partnership with the Ellen MacArthur Foundation that will focus on advocating for closed-loop home furnishing designs and methods to promote circular offers to customers.

Pernod Ricard has shared guidelines with its 90 affiliates specifying which materials can no longer be used and how they can be replaced

Pernod Ricard moves single-use plastics phase-out forward to 2021

Beverage giant Pernod Ricard has moved a target to end the use of single-use plastic point-of-sale (POS) items forward four years, pledging to reach the ambition by 2021.

Can you eliminate plastic in the workplace?

Back in 2017, WWF-UK pledged to eliminate all unnecessary single-use plastic throughout the organisation. Environmental Manager Lauren Wiseman explains how this year, that target was achieved.

Currently, 93% of the company’s packaging, both plastic and non-plastic, are recyclable

Mondelez signs up to UK Plastics Pact and Ellen MacArthur Foundation's Global Commitment

Global chocolate producer Mondelēz International, which owns brands including Cadbury and Dairy Milk has signed up to two major initiatives to tackle plastics waste in the UK and globally.

All materials used for packaging consumed in the UK account for 1.7% of the country’s total emissions 

Lifecycle approach required: Government's plastics policies could triple UK packaging emissions

The UK Government's ban on unnecessary single-use plastics could inadvertently triple the carbon emissions associated with packaging, unless policies are introduced to prioritise an "overall need to use less material" and to improve the energy efficiency associated with material production and recycling.

Earlier this year, Nestlé committed £1.59bn to source food-grade recycled plastics to be used in its packaging

Nestlé signs up to European Plastics Pact to push for 100% recyclable or reusable packaging

Food and beverage giant Nestlé has announced that its European business is following in the footsteps of its UK operations by signing up to the European Plastics Pact to help achieve its goals of ensuring packaging is 100% reusable or recyclable by 2025.

The 50% reduction in waste to landfill will be underscored by Starbucks joining the Ellen MacArthur Foundation’s New Plastics Economy initiative

Starbucks to halve environmental impacts as part of 'resource-positive' strategy

Global coffee company Starbucks has announced new preliminary targets to halve carbon emissions, water use and waste sent to landfill by 2030, as part of a new long-term mission to become resource positive by storing more carbon than emitted, eliminate waste and replenishing freshwater.

Nestlé will use the investment commitment to spur the market for food-grade recycled plastics. Image Neste, Flickr

Nestlé commits £1.6bn to food-grade recycled plastics, pledges to cut virgin plastics use by a third

Food and beverage giant Nestlé has committed £1.59bn to source food-grade recycled plastics to be used in its packaging, alongside a pledge to cut the amount of virgin plastics it sources by a third.

Morlet has led the Foundation's work for more than eight years, giving him a birds-eye view of the circular economy conversation 

Ellen MacArthur Foundation boss: Natural Restoration 'hardest' part of circular economy shift

EXCLUSIVE: Against a backdrop of wildfires and growing climate activism, the chief executive of the Ellen MacArthur Foundation has called on businesses to develop holistic action plans to combat the complex challenge of restoring natural systems.

Every business has a critical role to play in reducing single-use plastics

In the two years since Blue Planet II ignited interest in the volume of plastic being used and discarded daily, businesses have made real progress in their efforts to eliminate single-use plastics.

The tool's launch event heard from businesses which have been trialling Circulytics, and Foundation representatives. Pictured L-R: and CHEP Europe's Michael Pooley; DS Smith's Stefano Rossi; Enel's Luca Meini and The Foundation's data and metrics lead Jarkko Havas.

Ellen MacArthur Foundation unveils 'landmark' digital tool to help businesses track circular economy progress

The Ellen MacArthur Foundation has today (14 January) launched a new digital tool which enables businesses of all sizes and sectors to measure their contribution to the circular economy and identify ways in which to close the loop further.

Colgate has confirmed that the toothpaste has been certified to EcoCert and Forest Stewardship Council standards

Colgate launches recyclable plastic toothpaste tube

Colgate Palmolive has launched a new vegan-friendly toothpaste range packaged in a first-of-its-kind recyclable plastic tube, with the technology set to be shared with competitor brands.

The Business Leadership Inspiration Sessions are being held during edie's Mission Possible Plastics Week 2020 (13-18 January)

Single-use plastics: Two weeks left to register for free online event

Registration is now open for an afternoon of live, interactive webinar presentations and discussions from companies such as Eurostar, Nestlé and Sky on Thursday 16 January - all dedicated to helping businesses collaborate, innovate and actuate to eliminate single-use plastics.

ASOS is one of the world's largest online fashion retailers and saw a 13% year-on-year increase in sales in 2019. Image: ASOS

ASOS to trial reusable packaging in drive to cut plastics waste

Online fashion retailer ASOS is set to trial reusable packaging in early 2020, after months of work to develop an alternative to single-use plastic mailing bags.

The move comes after Google pledged to increase the proportion of recycled plastics in its products. Image: Alphabet Inc 

Google partners with Ellen MacArthur Foundation to tackle plastic pollution using tech

Google will increase its efforts to develop and scale up new technologies that tackle plastics waste and pollution, after joining the Ellen MacArthur Foundation's New Plastics Economy initiative.

Nestlé, Walmart and Borealis join the more than 400 organisations that have signed up to the New Plastics Economy Global Commitment

Nestlé, Walmart and Borealis sign up to Ellen MacArthur Foundation's global plastics commitment

The world's largest food company, Nestlé, and the world's largest retailer, Walmart, have joined chemicals company Borealis in becoming Core Partners to the Ellen MacArthur Foundation's New Plastics Economy.

Coca Cola's broad vision is for a world without waste

Redesign, collaborate and collect: Inside Coca-Cola European Partner's plastics strategy

EXCLUSIVE: Coca-Cola European Partners' (CCEP) vice president of sustainability, Joe Franses, looks across the company's four-pillar sustainable packaging roadmap to outline how collection, redesign and removal can ensure that all its packaging is collected and reused.

The report found that 60% of business’ plastic packaging is now reusable, recyclable or compostable today

Business giants making 'promising' progress in tackling plastic waste

Over the last 12 months, some of the world's biggest businesses have made "promising" progress in efforts to eliminate single-use plastics and transition to a circular economy, according to a new report which revealed that pledges to increase recycled plastic in packaging have grown five-fold.

Plastic Bank plans to collect 30,000 metric tons of plastic waste over the three-year period – equivalent to stopping 1.5 billion plastic bottles from entering oceans and waterways

SC Johnson to improve recycling infrastructure in developing nation to combat ocean plastics

SC Johnson has partnered with economic development firm Plastic Bank to upscale access to recycling infrastructure in developing regions and leverage blockchain technology to stop plastic waste from entering into oceans while improving economic and social outlooks for communities.

Research by Hubbub estimated that 33 million people dressed up for Halloween in 2017, but 40% of costumes were worn just once

UK retailers to generate 2,000 tonnes of plastic waste from Halloween costumes

Halloween costumes sold by UK retailers are set to generate more than 2,000 tonnes of plastic waste, equivalent by weight to 83 million bottles, according to new research from environmental charity Hubbub.

(L-R): BlackRock fund manager Evy Hambro; Ellen MacArthur Foundation chief executive Andrew Morlet; BlackRock fund manager Sumana Manohar and The Ellen MacArthur Foundation’s executive lead for plastics, fashion and finance, Rob Opsomer. 

BlackRock launches its first dedicated circular economy investment fund

The world's largest asset management firm, BlackRock, has launched its first investment fund dedicated to accelerating the global development of a circular economy.

The collection of more than 600,000 tonnes of plastic packaging annually by 2025 will be facilitated through investment and partnerships in infrastructure and collection processes

Unilever to halve use of virgin plastic and collect more plastic packaging than it sells by 2025

Unilever has announced it will halve its use of virgin plastic by 2025 by reducing plastic packaging by more than 100,000 tonnes, increasing the amount of recycled plastics it uses and collecting and processing more plastic packaging than it sells.

From 2020, the company will incorporate previously unrecyclable and lower-quality plastics into its bottles

Coca-Cola unveils drinks bottle made from recycled ocean plastics

Coca-Cola has unveiled sample bottles consisting of 25% recycled marine plastics, as the company ramps up efforts to improve the recyclability and collection of its products in Western Europe.

SC Johnson's latest sustainability report outlines progress against key targets. Image: SC Johnson 

SC Johnson on track to make all plastic packaging closed-loop by 2025

US-based consumer goods firm SC Johnson's latest sustainability report has revealed the company is on target to meet its 2025 targets for plastic and recycling, Ellen MacArthur Foundation's New Plastics Economy, with 94% of the firm's plastic packaging now recycle, reusable or compostable.

The report suggests that adopting a circular economy framework across certain production areas would achieve emissions reductions totalling 9.3bn tonnes

Net-zero not possible without circular economy, Ellen MacArthur Foundation finds

Focusing on decarbonising the energy sector alone will not put the world within touching distance of a net-zero carbon economy, according to a new report from the Ellen MacArthur Foundation which claims that the transition to a circular economy is also vital.

The announcement will build into a wider initiative across Western Europe that will remove 4,000 tonnes of plastic from circulation across the region

Coca-Cola to replace plastic shrink wrap across can multipacks sold in Great Britain

Europe's largest independent Coca-Cola bottler has announced it will end the use of shrink-wrapped plastics across all can multipacks it sells in Great Britain, in a move that will replace plastic used on 30 million packs annually with sustainably sourced cardboard.

More than 40 companies have signed up to the new Guidelines

Fashion giants to 'transform' their jeans in circular economy drive

A coalition of big-name global fashion brands including H&M Group, Gap and Tommy Hilfiger have pledged to align their denim designs and manufacturing with a new circular economy framework.

A key focus of the strategy is that of the built environment. Image: Google

Google's new circular economy strategy to 'maximise reuse' across its operations

Tech giant Google has launched a new circular economy initiative aimed at addressing an "inherently unsustainable" demand for resources and products by leveraging the transformational potential of technology.

3M is also a member of the Climate Group's RE100 renewable electricity initiative 

Manufacturer 3M joins Ellen MacArthur Foundation's CE100 initiative

Multinational consumer goods, healthcare and industry manufacturer 3M has pledged to champion the circular economy and make the best use of the planet's resources by joining the Ellen MacArthur Foundation's CE100 initiative.

Estée Lauder to develop refillable packaging as part of circular economy drive

US-based cosmetics giant Estée Lauder has vowed to develop reusable and refillable packaging by 2025, as part of a sweeping new set of resource efficiency commitments.

<p>To date, P&G has ensured that 86% of its product packaging is either recyclable or that programmes are in place to create the ability to recycle it</p>

Inside P&G's plastics packaging strategy

EXCLUSIVE: Procter & Gamble's principal scientist and packaging technologist, Gian De Belder, has outlined the company's five-pillar approach to improving the recyclability of its packaging through science-based studies and "Holy Grail" collaborative projects.

CCEP's plastic packaging contained 27.6% recycled material in 2018, up from 24.8% in 2017

Europe's largest Coca-Cola bottler reveals progress on plastic reduction

Europe's largest independent Coca-Cola bottler used 27.6% recycled content in its plastic bottles last year - more than ten times the beverage sector's global average proportion of 2-3%.

The commitment is being supported by investors, non-profit organisations and national governments as well as business

Business giants unveil new plastics pledges after joining global Ellen MacArthur Foundation commitment

A coalition of more than 150 businesses has revealed new pledges to reduce their plastics use and waste, after joining the Ellen MacArthur Foundation's new Global Commitment, which was launched late last year.

Around 300,000 tonnes of clothing is currently wasted each year in the UK, according to the EAC

Tax fashion brands to fund circular economy for garments, MPs urge

A group of MPs is calling on the UK Government to introduce policies which would see fashion brands pay a producer responsibility charge of 1p for every garment they produce, in addition to lower rates of tax for companies minimising the environmental footprint of their products.

One-third of the food produced for human consumption globally is currently wasted

Circular food 'revolution' could unlock $2.7trn per year, Ellen MacArthur study finds

Embedding circular economy principles within the global agri-food sector could contribute $2.7trn (£2.1trn) to the global economy through decreased healthcare and environmental restoration costs, a new Ellen MacArthur Foundation report has concluded.

SC Johnson chairman Fisk Johnson recently visited Indonesia to further explore the global plastic pollution problem

SC Johnson and Ellen MacArthur Foundation partner to spur circular economy progress

US-based consumer goods firm SC Johnson has forged a new circular economy partnership with the Ellen MacArthur Foundation, in a bid to scale-up closed-loop solutions to the global plastics pollution problem.

According to PwC, the global economy could see a potential contribution of $15.7trn from AI by 2030

Report: AI could offer £167bn circular opportunity for food and electronics sectors each year

Artificial Intelligence (AI) could unlock almost £170bn in value a year for the food and consumer electronics industries alone by designing out waste by 2030, according to a new report from the Ellen MacArthur Foundation and Google.

Business giants join Ellen MacArthur Foundation's global commitment to eradicate plastics pollution

Business giants, financial investors, non-profit organisations and national Governments have vowed to eradicate plastic waste and pollution, as part of a new Global Commitment spearheaded by the Ellen MacArthur Foundation.

P&G joins Circular Economy 100 to accelerate closed-loop transition

Procter & Gamble (P&G) is among four new corporate members of the Circular Economy 100 (CE100), the innovation platform launched by the Ellen MacArthur Foundation to accelerate circular economy ambitions.

Inside Unilever's plastics packaging strategy

EXCLUSIVE: Unilever's chief R&D officer David Blanchard has outlined the company's three-pillar approach to improving the recyclability of its product packaging, focusing on "less", "better" and "no plastics" solutions.


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