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5 sustainability communications lessons from David Attenborough’s Extinction: The Facts

David Attenborough's latest BBC documentary has been called both "heartwarming" and "gut-wrenching" since it aired on Sunday evening (13 September). But beyond the striking facts and shocking images, it provides viewers with several lessons on how to get environmental communications right, edie's senior reporter Sarah George explains.

Sky recently unveiled a new commitment to achieve net-zero carbon emissions by 2030 

Football broadcast on Sky Sports to be certified to highest sustainability standards

Sky Sports has confirmed that all Premier League and English Football League matches broadcast across its sports channels will be certified to sustainable production levels.

The ‘Race Against Climate Change Live’ summit featured an array of sports stars and climate experts

Greenest team on the greenest grid: Can carbon-neutral racing energise the climate debate?

EXCLUSIVE: With Formula E team Envision Virgin Racing confirming that it has achieved carbon-neutral status, the company's managing director Sylvain Filippi believes the sport can use its platform to showcase "exciting" low-carbon solutions to inspire a broad audience.

Sky has repeatedly said that is views offsetting as part of a wider patchwork of solutions to decarbonisation, rather than a silver bullet

Director's (carbon) cut: Sky goes carbon-neutral across all original shows

Broadcaster Sky has achieved carbon-neutral certification across the entirety of its original programme portfolio, after offsetting all emissions generated by the 41 shows it produced in 2019.

Content comes at a cost: Reducing the harm of our video habits on the planet

When watching a TV show or a movie online, the environmental cost of our appetite for content is probably the last thing on our minds.

All MPA members have backed the new commitments

Film and TV giants are phasing out red meat, ditch plastic bottles and save energy

Netflix, Warner Bros. and Sky are among the businesses to have received praise for taking action on environmental issues such as plastics, food waste and energy efficiency.

Sky will target a 50% absolute reduction in emissions by 2030

Dissecting the challenge: How Sky is approaching its net-zero target

EXCLUSIVE: Sky is facing the daunting task of engaging with 11,000 companies and 24 million customers as part of its new commitment to achieve net-zero emissions by 2030. The group's head of responsible business Fiona Ball outlines how Sky is "dissecting" this target to manage the transformation.

Sky has recorded a 55% reduction in carbon intensity and a 39% reduction in business travel emissions

'A critical decade': Sky commits to net-zero emissions by 2030

Broadcaster Sky has today (4 February) unveiled a new commitment to achieve net-zero carbon emissions by 2030 through strategies to make its products more energy efficient, its film and TV more sustainable and by engaging consumers and the value chain to "go zero".

It is the first major awards season event to tout carbon neutrality

Bafta delivers its first carbon-neutral ceremony

Bafta has invested in a string of initiatives to decarbonise and reduce the resource impact of its 2020 film awards ceremony, which took place in London this Sunday (2 January).

It may feel like sustainability has dominated pop culture in 2019, but does progress exist beyond pockets of discussions? Image: BAFTA

How has pop culture responded to the climate emergency in 2019?

From Coldplay cancelling their tour until they can find a carbon-neutral option, to James Bond producers debuting the spy's first fully electric car, all the signs point to sustainability shaping pop culture. But how deep does this impact run, and what's in store for 2020?

Sky launched Ocean Rescue in 2017 and has since engaged more than 33 million people with its #PassOnPlastic social media campaign. Image: Sky

Sky debuts plastic-free café as part of Ocean Rescue campaign

Media giant Sky has today (4 November) opened a plastic-free café at its headquarters in Brentford, as it strives to remove all single-use plastics from its products and operations by 2020.

edie spoke to ITV's senior manager of Social Purpose Julia Giannini. Image: ITV

More than TV: Can ITV place climate change at the core of its business purpose?

EXCLUSIVE: Following 18 months of radical internal transformation, edie asks how media company ITV is ready to revitalise years of strong CSR work to make environmental stewardship, health and wellbeing and societal change the core purpose of its business model.

ITV had told edie that roadmaps for these targets will be published next year. Image: James West Flickr www.flickr.com/photos/jameswest/ 

ITV commits to 1.5C science-based target after reaching carbon-neutral status

Months after it became a carbon-neutral business, broadcaster ITV has unveiled a plethora of new sustainability pledges, including committing to a 1.5C science-based target, purchasing 100% renewables and removing all single-use plastics in operations, productions and the supply chain.

The film acts as a rallying call for business

Our Planet: WWF film calls on business to combat environmental degradation

A new short film, inspired by the Our Planet Netflix series, has been published by WWF, calling on the business community to recognise the link between environmental degradation and business prosperity in order to drive change at scale.

Bafta launches training scheme for TV's rising sustainability stars

As awards season comes to a close, the British Academy of Film and Television Arts (Bafta) has unveiled plans for a new sustainable film and TV programme aimed at helping those in the screen industries lead the sector's low-carbon transition.

More than 33.5 million people have interacted with Sky Ocean Rescue across the broadcaster's core markets, so far

Ocean Rescue: How Sky's plastics campaign has ignited a wave of transformation

EXCLUSIVE: Two years on from the launch of its global campaign to educate and inspire the public and businesses to phase-out single-use plastics, Sky's head of Sky Ocean Rescue Fiona Ball sits down with edie to discuss the transformational impacts the project has had both inside and outside of the company.

Wilmar International supplies palm oil to several blue-chip companies, including Unilever, Proctor & Gamble and Mondelez International

World's biggest palm oil firm unveils new measures to end supply chain deforestation

Palm oil sourcing giant Wilmar International has unveiled plans to use satellite tracking and other digital technologies in a bid to eliminate deforestation risks from its supply chains.

The animated Rang-tan advert was originally created and used by Greenpeace earlier this year

Why Iceland's deforestation-focused Christmas advert won't be on TV this year

Iceland's decision to use part of its Christmas communications campaign on an advert that highlighted the destructive nature of palm oil has been blocked from airing on UK television channels, but why?

Tottenham’s 62,000-seater stadium, set to open later this year, will be free from plastic straws, stirrers and cutlery

Premier League partners with Sky to eliminate single-use plastics by 2020

Sky has teamed with the Premier League to eliminate single-use plastics from the organisation by 2020, while encouraging football clubs and fans to stop using certain plastics.

Systemic thinking is vital to tackle today’s non-linear challenges

When we first started analysing developments and signals of change to gather insights for our Future of Sustainability 2018 report, we were struck by the rapidity of recent changes, particularly in the climate system and in the vital ecosystems that support us.


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