Timberland opens eco store

The Timberland Company has opened a new store in San Francisco, which it says is one of its most eco-conscious to date.

The building uses sustainable materials such as reclaimed wood and has reused industrial machinery as table bases.

The floors are made of recycled stoneware tiles and the interior has been painted using low volatile organic compound paints.

The store is lit with reduced wattage LED lighting – the sales floor is entirely LED-lit and equipment and appliances are Energy Star-eligible.

Customers are being asked to vote in-store for their favourite of four environmental organisations in San Francisco. The winner will receive a $2,500 grant from Timberland.

Timberland is a carbon neutral organisation. They achieved this 2010 goal by cutting emissions created by their facilities and employee travel by 38% and purchasing offsets.

The company is aiming to use 60% renewable energy by 2015 in Timberland-owned facilities and factories.

For 2011, projects include installing solar at the corporate headquarters, LED lighting retrofits for overseas stores and the bulk procurement of renewable energy for stores in the US and UK.

Alison Brown

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