Truvia hits sustainability targets ahead of time
Calorie-free sweetner brand Truvia has already exceeded its 2015 sustainability targets; reducing its carbon emissions and waste by 50%, from a 2010 baseline.
The firm has also reduced net water depletion by 25% – a target it originally set out to achieve by the year 2020.
These achievements are announced alongside the Carbon Trust’s independent recertification of Truvia calorie-free sweetener products and the company’s stevia leaf extract carbon footprints. The Truvia business has reduced its carbon emissions of its stevia leaf extract supply chain by 45% since 2011.
“The recertification is an important milestone for the Truvia brand as part of meeting our ambitious sustainability goals,” said Peter Dahm, director of sustainability for the Truvia brand. “Reducing our carbon footprint isn’t a single project with a finite end-date. We continually strive for environmental excellence.”
Truvia’s reduction in carbon emissions was primarily the result of improvements in yield and the transition to a new processor that uses renewable energy.
The Carbon Trust has certified reductions in the total greenhouse gas emissions for various different sizes of Truvia calorie-free sweetener sachets and Truvia spoonable, as sold in the EU and USA. The certification takes into account emissions at every stage of the supply chain, including cultivation, processing, packaging, transport and use and disposal.
Darran Messem, managing director of certification at the Carbon Trust, said: “We are delighted to continue working with the Truvia brand to help understand and reduce the environmental impact of Truvia sweetener products.
“Since the original certification, of Truvia the business has made marked improvements to its products’ carbon footprint. This is an important part of being a sustainable business, and it is good to see this is being done in combination with a commitment to reducing other environmental impacts, such as water use and waste.”
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