How to use plants to increase customer footfall

Last updated: 2nd October 2020

A recent study published by phs Group* found that a fifth of consumers are still nervous about visiting shops and restaurants. To combat this, the horticultural experts at phs Greenleaf have been busy exploring ways that plants can help attract customers back to your premises, by creating a unique customer experience with sustainability at its core.

The Interior Solution: Living Room Barriers

High levels of irritants in the atmosphere can cause people to feel unwell, leading to headaches, nausea, sore throats and dry eyes.  Introducing plants into premises provides a natural way to remove these irritants, by reducing the amount of dust, mould and bacteria in the air.

 

For shops and hospitality venues, the décor is a key USP and most places spend months perfecting their interior. At phs Greenleaf, we think it would be a shame to ruin the atmosphere of your business with unsightly tapes and signage, which is why we’ve developed a range of Instagram-worthy living room barriers to help your business promote social distancing with style.

Living room barriers provide an easy way to implement government social distancing, by marking out walkways and sectioning areas off, in a way that visitors won’t find off-putting. These barriers provide a natural burst of colour and texture, which makes them a modern looking and environmentally friendly alternative to plastic panels.

Plants can be chosen to suit any environment, making them perfect for the retail and hospitality sectors, or any business that needs to manage customer queues. For event venues, specialist themed living room barriers can be created for use in weddings and related celebratory parties.

Plant topped signage can also be used to seamlessly blend social distancing into your environment. Customers will be able to enjoy the texture and colour of the plants instead of worrying about which direction to walk to the restroom. For ultimate adaptably, living room barriers and plant topped signage from phs Greenleaf are available on wheels, allowing you to easily accommodate any changes to social distancing. 

The Exterior Solution: Living Walls and Artificial Plant Barriers

Independent research by phs Group* found that 73% of accommodation and food premises were shut at the peak of lockdown, and 8% are still shut today. Many of these businesses are still shut due to limited seating areas, and many businesses that have reopened are struggling to generate profit due to limited interior space.

Being surrounded by nature and greenery has been proven to help people relax and reduce stress. By incorporating plants into your premises, you could boost the morale of employees, while creating a clean and hospitable environment for customers.

Outdoor living walls and artificial plant barriers can be used to create unique outdoor seating areas, allowing the hospitality sector to increase their space and generate increased revenue. phs Greenleaf offer a wide range of real and artificial plants, that can be used as barriers to create unique outdoor seating areas. 

We can work with your business to choose plants that will create a themed seating area, from a cosy winter lodge atmosphere to a luscious green jungle hideaway. Outdoor heaters can seamlessly be blended into these displays to create an exterior seating area that people will be rushing to visit. This can be marketed as a special experience for customers, who will be looking to have some fun after several months of lockdown.

Hire plants with phs Greenleaf

phs Greenleaf provide a range of high quality plants that are ethically sourced from MPS certified growers. Our experienced plant experts will even make regular maintenance visits to care for your plants, making the process as fuss-free as possible for your business.

Call 0800 090 2325, email [email protected] or visit our website www.phsgreenleaf.co.uk to find out more.

*Source: The phs Index: www.phs.co.uk/about-phs/the-phs-index-how-covid-19-impacted-uk-organisations/



N.B. The information contained in this entry is provided by the above supplier, and does not necessarily reflect the views and opinions of the publisher


Action inspires action. Stay ahead of the curve with sustainability and energy newsletters from edie

Subscribe