Providing the right information, to the right place, at the right time
Xoserve is the UK gas industry’s Central Data Service Provider (CDSP), providing a suite of vital services for gas suppliers, shippers and transporters. It plays a central role in the country’s wholesale gas market, making sure it runs efficiently and reliably – a mission we feel privileged to support. The brief When Xoserve was chosen to help gas industry stakeholders with ensuring the data infrastructure underpinning a hydrogen project was fit for purpose, The Marketing Pod was asked to help implement its communication strategy. The industry-wide project, HyDeploy, aimed to introduce a 20% hydrogen blend into the existing methane gas public network. The Pod and Xoserve combined marketing knowledge with industry expertise to plan and execute a complex strategy, which needed to reach many different stakeholders across the UK gas industry.
Creating a proposition for a net zero powerhouse
npower Business Solutions (nBS) is the UK’s leading provider of business energy solutions. Serving more than 22,000 I&C customers across more than 100,000 sites, they help organisations buy and use energy more efficiently, supporting businesses in their path to net zero. The brief: When nBS joined the E.ON group and expanded their capabilities, they needed to develop a net zero offering that could cut through the noise. With sustainability becoming a hot topic for businesses, nBS recognised an opportunity to move into new markets and become the energy partner of choice for carbon-conscious firms. To achieve this, they reached out to The Marketing Pod for support in creating a powerful net zero proposition.
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