Net Zero – Businesses must think long term to survive

Last updated: 15th April 2020

The world’s focus currently is very much on surviving the next few months and none of us knows what how our future will be re-shaped as a consequence of Covid-19. There may well be positive unintended consequences for the environment but, unless there are dramatic behaviour changes and significant lessons learned in the aftermath of this crisis, the journey towards climate disaster will continue. Businesses must think long term to survive!

Businesses will continue to be subject to legislation that supports the achievement of the Government’s Net Zero targets but for businesses to survive they need to be doing more than just compliance.

Long term strategies are often an alien concept but are essential for businesses to survive in this fast-changing world. As Mark Carney, Governor of the Bank of England, warned, “Firms ignoring the climate crisis will go bankrupt”. Even economists such as JP Morgan who have traditionally supported the fossil fuel industry, have stated “Human life as we know it could be threatened by climate change”.


An article, written by George Richards, Director of JRP Solutions and first published by The Energy Manager Magazine in April 2020, explores the necessity of a long term view. Download the full article here.

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