Britain 'years ahead' with world's first 100% recycled plastic products

A British company has created the world's first rigid, food-safe products from 100% recycled plastic bottles, lids and milk cartons.

British design and mould specialist Invicta Plastics turns regular plastic drinking bottles, bottle lids and milk cartons into high quality low cost injection items such as moulded cups, plates, toys and marketing products, without the use of added virgin polymers or stabilisers.

Coca-Cola is among the first brands to test the new products, whilst Coca-Cola Enterprises, sustainable packaging firm Greenpac and retail giant Asda are also working with Invicta to explore the potential of the processes for point-of-sale products and merchandise.

Invicta Group CEO Lady Onslow said her company trialled and tested hundreds of recycled materials sourced in the UK, Europe and the US, which led to the creation of two new processes called rPETable and rNEWable.

"It is our mission to work with major brands to spread the word, help protect the world's natural resources, save our customers and the consumer money and reduce carbon footprints - in many cases by one simple switch: swapping virgin polymers for one of a wide choice of high quality recycled plastics including rPET and rHDPE," she said.

Greenpac UK sales and marketing director Liam Knowles said: "We were the first to create a product using Invicta's rPETable process - and now that every test has been passed to prove that these products are rigid, durable and food safe, it's realistic to say that no business should ever need to use a single virgin polymer again for this type of product.

"This puts Britain years ahead of other injection moulders. The processes make moulding in recycled materials very cost effective and can lower carbon footprints significantly. They also radically reduce resource depletion because they can be recycled time and time again."

Conor McGlone


ASDA | Coca Cola | food | packaging | retail


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