Store points in the bag for eco-friendly supermarket customers

4 August 2006, source edie quiz zone

News in Brief

Supermarket chain Tesco has announced plans to award Clubcard points - which can be redeemed for money off in store goods - to customers who reuse their plastic carrier bags.

In an effort to reduce the waste from the number of bags it hands out, currently a staggering 4 billion each year, the company has decided to reward customers who bring their own carriers to the tills - even if they come from rival brands.

The scheme will be launched on August 14 and Tesco hopes it will help cut the number of bags it produces by 25% over the next two years.

Earlier this year furniture retailers Ikea went a step further and introduced a charge for new plastic bags in an effort to encourage customers to reuse them (see related story). Sam Bond


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